Pan Paws: A Brand as Warm as Fresh Bread

Katherine Rosell
At Rosell Studios LLC, we thrive on creating designs that go beyond the surface—and our recent project, Pan Paws, exemplifies just that. This hypothetical Colombian bakery was crafted to showcase how cohesive branding can transform a concept into an unforgettable experience. Inspired by the comforting warmth of fresh Pan De Bonos 🥯 and the playful charm of our Honorary Chief Wellness Officer, Teddy 🐶, Pan Paws is a perfect blend of culture, community, and creativity.

The project began with the heart of any brand—its story. We designed a comprehensive brand book that meticulously outlined every detail, from vibrant logos to a soft golden palette that echoes the hues of freshly baked bread. Packaging mockups displayed charmingly minimalist designs, while a touch of whimsy highlighted Teddy as the face of warmth and approachability. But we didn’t stop there. Using Blender, we modeled and rendered a fully realized food truck 🚚 that embodies the brand’s artisanal ethos, giving life to the concept in a three-dimensional, interactive form.

Pan Paws represents what Rosell Studios does best: connecting visuals to emotions and telling stories that stick. Whether you’re a budding entrepreneur or an established business ready to reimagine your identity, we’re here to help craft a brand that resonates deeply with your audience.

Curious to dive deeper? Check out the full brand book on our Behance portfolio! Check it out below, or on our Behance: Pan Paws
Pan Paws: A Brand as Warm as Fresh Bread
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